Introduction to Sanya International Duty Free Shopping Complex Yunjie Scenic Area

  Sanya International Duty Free Shopping Complex Yunjie Scenic Area is located in the Haitang Bay National Tourism and Vacation Zone, which is known as the "National Coast." It covers an area of approximately 357 mu (about 23.8 hectares) and shines as a brilliant gem along the golden coastline of Haitang Bay.

  The scenic area capitalizes on the world-class tourist attraction, the "Yunjie Bridge," and three other architectural landmarks: the "Haitang Flower Architectural Landmark," the "Yacht Architectural Landmark," and the "Shell Architectural Landmark." Integrated with a platform for showcasing world-renowned luxury brands, it has been developed into an innovative tourism destination that highlights world-class architecture and a culture of fashionable living. Additionally, it features unique attractions such as a water screen movie fountain show, a global beauty museum, an art space in the central courtyard of Block C, a central plaza, artistic corridors, a circular island sightseeing wooden boardwalk, nighttime artistic lighting installations, and a performance square with a center stage.

  The night tour atmosphere at the scenic area is particularly impressive. As night falls, the spectacular night views of the buildings and the water screen movie fountain show complement each other, creating a breathtaking audio-visual experience that illuminates the night sky over Haitang Bay, significantly enhancing the immersive night tour experience for visitors. Climbing the Yunjie Tower offers a panoramic view of the enchanting night scenery of Haitang Bay, making it a one-of-a-kind internet-famous spot for night tours. With its highly differentiated, personalized, and diversified night tour landscapes, Sanya International Duty-Free Shopping Complex Yunjie Scenic Area paints a rich and diverse picture of Sanya's cultural and tourism offerings, sparking new vitality in nighttime cultural and tourism activities.

  Actively responding to the national directive on promoting the integration of culture and tourism, Sanya International Duty-Free Shopping Complex Yunjie Scenic Area has facilitated deep integration among tourism, fashion shopping, family entertainment, local specialty creative products, leisure experiences, and gourmet dining. This has created a scenario-based, immersive leisure touring experience. Not only does this achieve an organic combination of natural scenery and commercial settings, but it also enriches and improves the content of the scenic area through interactive upgrades in scene experience and creative expression. The scenic area has now become a new landmark for Sanya's tourism.